RAISE YOUR BUSINESS TO THE NEXT LEVEL

The blog about doing something new to achieve different output. Learn about business, management and leadership topics. Based on real life experiences.

I want to grow

Person defining strategy for getting to target

Illustration source: https://undraw.co/illustrations

morening noun
[mɔː(r)nɪŋ]
The act of doing something new to achieve different output, usually at a higher level.

system

wrongtrack

culture

Passing the exam, learning none - how KPIs work

KPIs often resemble school exams: a formal mechanism to demonstrate compliance to a higher authority, while the original purpose—learning, capability-building, and real progress—quietly fades into the background.

min read

portfolio

Pricing use case: re-architecting a portfolio

For a company, pricing is an architectural problem: you study an existing structure, find the load-bearing faults, design reinforcements, and rezone space so people move where the system is both healthier and more profitable.

min read

psychology

culture

Resilience for adaptivity

Do you know how to assemble IKEA furniture on the deck of a ship, in a storm, with the wind snatching your hex key, the pieces missing, the instructions are soggy? Welcome to the current stage of modern business.

min read

portfolio

Add-on vs core portfolio

You spot the shiny car that’s been haunting your dreams, and the salesperson says: “The model starts at X, but if you liked wheels, windows and steering wheel, let’s look at the options sheet.”

min read

customer

Customer journey advanced level

Knowing that customer journey is like a river, not a railway, you can’t control the current, but you can shape the flow. That’s where behavioural science steps in — not to script the journey, but to design the conditions that influence it.

min read

system

organisation

Organisational lifecycle

Startups often mock the sluggish pace of large companies — the layers, approvals, and seemingly endless processes. But that “slothfulness” is actually what startups must aim at if they want to survive and scale.

min read

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RAISE YOUR BUSINESS TO THE NEXT LEVEL

The Mythfits

Passing the exam, learning none - how KPIs work

Pricing use case: re-architecting a portfolio

Resilience for adaptivity

Add-on vs core portfolio

Customer journey advanced level

Organisational lifecycle

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