Imagine a gift you rarely want to get and you rarely want to give. You just let others have it. It is so valuable that we keep it for the most festive part of the business year which nobody has ever had actually.

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leadership

culture

Who’s in charge and who’s tested?

We've all been there, the pressure cooker of a management meeting. But what if I told you these meetings aren't just about grilling the employees? They're also a prime opportunity to assess the leadership mettle of your managers themselves.

min read

culture

wrongtrack

We know it’s wrong and we like it

Addiction is defined as not having control over doing, taking or using something to the point where it could be harmful to you. In business, many are used to doing things not realising that they become harmful.

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culture

psychology

Why compromise is bad

The opposite of disagreement is not agreement. It is the consensus. If we only look for a possible intersection (probably out of more than one), we will not certainly find the ideal one.

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culture

people

Three phases of alignment

Teams with real bonds tend to perform better, so employees of big companies are told to have fellowship. But they don’t, actually.

min read

brand

culture

Why is brand purpose like breastfeeding?

Breastfeeding discussions have two completely opposite sides and are full of anger and rage. Just like brand purpose discussions. What are both sides missing?

min read

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Who’s in charge and who’s tested?

We know it’s wrong and we like it

Why compromise is bad

Three phases of alignment

Why is brand purpose like breastfeeding?

Send us a message

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