If it’s important, staff it like it’s important.If a project is truly a priority, your headcount and budget should reflect that status immediately. Middle-management “purgatory” is filled with brilliant ideas that died simply because they were treated as side-hustles for already overextended teams. When you starve a critical initiative of dedicated talent, you aren’t just slowing it down; you are effectively deciding it isn’t worth the success you claim to want.
How do you determine which project gets your “A-team” when everything on your plate feels like a priority?